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· To see your competitors’ ads, open the Facebook Ad Library and search for their brand name. Alternatively, you can open their Facebook page and click the Page Transparency box in the right-hand navigation. Then, click on View in Ad Library in the Ads From This Page box.
· Reach: The number of people who saw your content. For example, if your Instagram ad was shown to 100 Instagram users, your reach would be 100. Impressions: The number of times people saw your content, even if the same person saw the ad multiple times. If your ad was shown to 100 people who each viewed it twice, you’d have 200 impressions.
Facebook carousel ads are extremely engaging and fun way to promote your business. According to data collected by Kinetic Social, these ads can also drive up to 10 times more traffic to advertisers’ websites than static sponsored posts on Facebook. And LOVOO found that they got a 72%higher click-through rate versus single image mobile app ads.
· On the right side, you’ll see the probability that a specific user will click this ad.. Facebook uses this predictive data to decide the likelihood that someone will take an action.
· The second option is to find the original ad, and at the bottom of the product info, you tap on “seller info” section, and you will find a report button. You can report the seller, and Facebook says they will investigate it. But there were two problems with this. The first is that the first two ads I bought the product from were gone when I …
The Ads Manager that we set up in Chapter 2 is the other place to design ads on Facebook. Ads Manager has more options compared to your Facebook Page. Also, if you want to create custom audiences or catalogs, that’ll need to be done through Ads Manager, making this more of a one-stop-shop for all of your Facebook ad needs.
· Think Facebook. Create ads that target certain skills, interests, and demographics of your ideal candidate. Facebook ads + $200 and great targeting = awesome hires! It was actually much cheaper in this case to have found our talented hire through Facebook rather than using a …